Case study · Color grading

NX 350h Lexus Campaign

Client:Lexus Year: 2025

Color grading for a Lexus campaign featuring their new NX 350h.

Selected frames

Stills from the final grade, directly from the Davinci timeline

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Grade breakdown

Overview of the visual and technical choices that shaped the final look

Look & Palette

Clean, contemporary palette built around steel-grey tones and soft urban neutrals. I controlled contrast and refined saturation for a high end aesthetic

Skin & Exposure

Made sure the body lines remained crisp even in low contrast weather. Reflections, raindrops, and specular highlights are shaped to maintain depth and realism.

Shot Matching

Ensured full shot-to-shot consistency across wide angles, close-ups and rolling shots.

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Behind the grade · DaVinci Resolve

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